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12 week programme
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I highly recommend Because It's There for their focus and attention to detail - but of course it's the B.I.T. people, Yannick, Hugh and Peter, and their positive attitude which makes the real difference.Stuart Leckie, Investment Actuary, Stirling Finance Ltd., Hong Kong, Mt Blanc 2005
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Objective
The 12-week programme is designed to:
• Offer an extraordinary opportunity for personal growth and positive change
• Prepare an individual, mentally and physically, for a dream challenge
• Increase energy levels, motivation and positive outlook
• Challenge perspective, personal beliefs and assumptions

Programme Phases
• Set up
• Bespoke Diagnostic
• Training
• Programme Coaching

Set up – involves attending a 1-hour orientation session with the other members of the programme

Bespoke Diagnostic – involves attending a 1-hour fitness analysis at our gym or your company gym and completing two written forms: Reality Check Profile and Weekly Diary

Training – involves following a fitness itinerary for 12 weeks and completing a weekly diary every day.

Programme coaching – involves a coach supporting and encouraging your training and holding you account for the changes that you want to make

Philosophy
The 12-week programme is designed with two things in mind:
• maximum flexibility to fit with an executive’s work schedule
• maximum personalization to ensure optimum impact

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