Sure, they'd climbed the big mountains and had all the experience that comes with that but it takes more than know how to motivate people to do something that they feel is almost completely beyond them. It was their passion, enthusiasm and absolute commitment to not just getting me and my mates to the top of the mountain but to making sure that we really enjoyed the journey. And we did. It was the most fun I'd had in years Guy Nixon, CEO, Go Native Ltd., Mont Blanc 2004